In an always changing and increasingly competitive business world, advertising on social media platforms has become a key component of any digital marketing strategy – for coaches, consultants, and just about any business owner. If you’re new to paid ads, check out our companion article, From Clicks to Conversions: An Intro to Paid Advertising. In this article, we’re covering the …
From Clicks to Conversions: An Intro to Paid Advertising
Highlights of this article: 3 factors to choose your platform Define your budget How to create an advertising plan 7 parts of an advertising campaign Ad monitoring & optimization The big 3 advertising platforms for coaches and consultants Have you ever thought about paid advertising? Before you invest your hard-earned money, it’s important to choose the right platform to …
The Art of Podcast Production & Marketing
So, you’ve launched your podcast… now what?! Today we’re covering: Interesting stats on the state of podcasting Podcast production and marketing example 1 Podcast production and marketing example 2 5 proven, practical tips to market your podcast Psst… In case you missed the first article in this 2-part series, catch up here with a Step-by-Step Guide to …
A Step-by-Step Guide to Launching Your Podcast
Let’s launch your podcast! Learn the basics in this article that covers these topics: Podcasting “one hit wonder”? No way! The foundation of every great podcast: planning How to execute your podcast pre-launch Launch Day! What to do post-launch Why podcasting is a smart strategy for you Starting a podcast is an exciting opportunity for you to share a passion …
How to Maximize Video Marketing Efforts & Impact
So, you’ve got some great video marketing content to share… No? Start here first, with our helpful introductory primer on video marketing tips and more. If you’re new to creating video for marketing purposes, you’ve probably got some questions. You asked, we answer: How can I maximize my marketing impact? Where do I share my video? How do I know …
How to Create Marketing Videos
In this article, we highlight: The proven benefits of video marketing 7 ideas to create an engaging video Simple video production tips The nuts & bolts of video creation Quick video editing steps Stats say that 88% of marketers agree that video content is an important part of their marketing strategy. Why might that be? The Proven Benefits of …
5 Ways Webinars Can Benefit Your Coaching Business
Some highlights of this info-packed post: Stats prove why webinars are so popular What is a webinar? 5 big benefits that make the case Webinars are (still) the future of marketing Automation is every coach’s best friend Wouldn’t it be great if you had a single strategy that would expand your reach as a coach, establish you as an expert, …
How to Automate Your Lead Magnet Campaign
Welcome to our series on email marketing automation campaigns! Our goal is to help you understand the top 4 automations business owners should have set-up in their email marketing and CRM platform. Find the other articles in the series here: Elevate and Automate Your Contact Form Don’t Underestimate Your Newsletter Opt-In Revolutionize Meeting Scheduling with THIS Automation Today’s topic: Automated …
Revolutionize Meeting Scheduling with THIS Automation
Welcome to our series on email marketing automation campaigns! Our goal is to help you understand the top 4 automations business owners should have set-up in their email marketing and CRM platform. If you missed the beginning of our series, start here: Elevate and Automate Your Contact Form Don’t Underestimate Your Newsletter Opt-In Today’s topic: fully automating your scheduling process! …
Don’t Underestimate Your Newsletter Opt-In
Welcome to our series on email marketing automation campaigns! Our goal is to help you understand the top 4 automations business owners should have set-up in their email marketing and CRM platform. Today’s topic: optimize and automate your email newsletter campaign! Keep reading to learn about: The case for email newsletters 4 proven benefits of automation How it all works …
