A new year is on the horizon! We’re ushering in 2024 with a look back on the successes and hardships of 2023. Cheers!
Marketing Analytics: Why Marketing Data Matters to Every Coach & Consultant
You’re a business coach who wants to attract ideal clients and create an offer for your website that will convert visitors into new leads. But what would most resonate with your target audience? You’ve been a management consultant in your industry for years. You’d like to build out your thought leadership and content marketing strategy, but you want to maximize …
Marketing Analytics: How Often Should You Monitor Your Data?
Key takeaways: How often to monitor data? Before the big launch During a launch campaign Keep it going strong But wait…who’s on market watch? How to measure and monitor your marketing data – and what to measure – is key. One of the most common questions we hear is: How often – or when- do we monitor data? Data monitoring …
Marketing Data & Analytics Collection: What to Measure
Overview: Knowledge is power Marketing Analytics KPIs What to Measure on Social Media Which Website Analytics to Watch What to Measure with Email Marketing Which Advertising Analytics to Track Proactive Data Collection For any marketing campaign to be successful, you must know what success is. That brings us to a fundamental concept in any business: “know your numbers.” Know Your …
The Ins & Outs of Digital Marketing Analytics: How to Find & Analyze Data
Overview: Where to Find Email Marketing Data How to Find Social Media Data Where to Find Website Analytics How to Find Advertising Analytics Marketing Dashboards Google Data Studio You’ve made a marketing plan, drafted the content and are now implementing it. Don’t sit back yet. There’s more work to do. To get a full glimpse into the potential effectiveness and …