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GoHighLevel: Marketing Automation & Operations Solution

In Automation, Content Marketing by KathrineFLeave a Comment

On some level, automation, customization, and analytics are critical to marketing (and operations) success for every business. Businesses need effective tools to streamline their operations, manage customer relationships, and execute powerful marketing campaigns. Well, we have a solution… GoHighLevel (also known as GHL or just High Level) has quickly emerged as a leading all-in-one platform designed to help automate and …

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Streamlining Client Acquisition with Sales Funnels

In Automation, Content Marketing by KathrineFLeave a Comment

What’s in this article:   Sales funnels, explained  Why you need a sales funnel  Start with the end in mind…  3 simple steps to building your funnel  How to optimize any sales funnel  As an established consultant, you’ve likely built a wealth of experience and developed a strong reputation in your field.   However, scaling your business and consistently attracting high-value …

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How to Automate Your Lead Magnet Campaign

In Automation by KathrineFLeave a Comment

Welcome to our series on email marketing automation campaigns!  Our goal is to help you understand the top 4 automations business owners should have set-up in their email marketing and CRM platform. Find the other articles in the series here: Elevate and Automate Your Contact Form Don’t Underestimate Your Newsletter Opt-In Revolutionize Meeting Scheduling with THIS Automation Today’s topic: Automated …

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Revolutionize Meeting Scheduling with THIS Automation

In Automation by KathrineFLeave a Comment

Welcome to our series on email marketing automation campaigns!  Our goal is to help you understand the top 4 automations business owners should have set-up in their email marketing and CRM platform. If you missed the beginning of our series, start here: Elevate and Automate Your Contact Form Don’t Underestimate Your Newsletter Opt-In Today’s topic: fully automating your scheduling process!  …

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Don’t Underestimate Your Newsletter Opt-In

In Automation by KathrineFLeave a Comment

Welcome to our series on email marketing automation campaigns! Our goal is to help you understand the top 4 automations business owners should have set-up in their email marketing and CRM platform.  Today’s topic: optimize and automate your email newsletter campaign!  Keep reading to learn about: The case for email newsletters  4 proven benefits of automation  How it all works  …

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Elevate and Automate Your Contact Form

In Automation by KathrineFLeave a Comment

Welcome to our series on process automation for small business owners! We’re giving you the essentials of 4 key automations we recommend that every business owner have in place in their email marketing and CRM platform:   Contact Campaign  Newsletter Campaign  Scheduling Campaign  Lead Magnet Capture Campaign  In this article, you’ll gain insight into: The benefits of process automation  Elevating your …

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Keap Review: Marketing Automation Software

In Automation, Content Marketing by KathrineFLeave a Comment

Update: Since this post went live, we have allowed our Keap certification to lapse in favor of our own software platform, Marketecs Engine, however we still support Keap users and believe in the platform. Want an honest review about one of the world’s most powerful marketing automation software platforms – Keap (Infusionsoft)? You got it! Here’s what you’ll read today: …

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7 Email Marketing Strategies to Help You Stand Out

In Automation, Content Marketing by KathrineFLeave a Comment

So, you want to maximize your email marketing efforts. You’ve come to the right place! Here’s what we’ll cover in this article: Email marketing: a proven, classic strategy Build & maintain a strong email list Segmentation is a smart move Make the message personal Increase open rates with the right subject line Optimize for mobile devices Test & analyze to …