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A Step-by-Step Guide to Launching Your Podcast

In Content Marketing, Social Media by KathrineFLeave a Comment

Let’s launch your podcast! Learn the basics in this article that covers these topics:  Podcasting “one hit wonder”? No way!  The foundation of every great podcast: planning  How to execute your podcast pre-launch  Launch Day!  What to do post-launch  Why podcasting is a smart strategy for you  Starting a podcast is an exciting opportunity for you to share a passion …

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How to Create Marketing Videos

In Content Marketing, Social Media by KathrineFLeave a Comment

In this article, we highlight:   The proven benefits of video marketing  7 ideas to create an engaging video  Simple video production tips  The nuts & bolts of video creation  Quick video editing steps  Stats say that 88% of marketers agree that video content is an important part of their marketing strategy.   Why might that be?   The Proven Benefits of …

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Keap Review: Marketing Automation Software

In Automation, Content Marketing by KathrineFLeave a Comment

Update: Since this post went live, we have allowed our Keap certification to lapse in favor of our own software platform, Marketecs Engine, however we still support Keap users and believe in the platform. Want an honest review about one of the world’s most powerful marketing automation software platforms – Keap (Infusionsoft)? You got it! Here’s what you’ll read today: …

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7 Email Marketing Strategies to Help You Stand Out

In Automation, Content Marketing by KathrineFLeave a Comment

So, you want to maximize your email marketing efforts. You’ve come to the right place! Here’s what we’ll cover in this article: Email marketing: a proven, classic strategy Build & maintain a strong email list Segmentation is a smart move Make the message personal Increase open rates with the right subject line Optimize for mobile devices Test & analyze to …