View Post

Repurpose; Reusing Website Content

In Content Marketing, Websites by KathrineFLeave a Comment

Your website is one of the most important marketing tools you have. It’s often the destination for social media campaigns, a means to sell products and services, and a key destination for prospective customers. Therefore, the content on your website should be top notch, clear, consistent, and full of keywords.

Why not save time and energy by reusing and repurposing that amazing content?

View Post

Repurpose; Reusing Presentations

In Content Marketing, Social Media by KathrineF4 Comments

As entrepreneurs, we are constantly presenting information about our business. We present to prospective clients, networking groups, train team members, and some of us even present at conferences and expos.

So, how can we take that valuable information we spent time to assimilate, brand, and articulate and reuse it? Again, this series is about working smarter, not harder!

View Post

Blogging SEO, Readability, & Engagement

In Content Marketing by KathrineFLeave a Comment

Hopefully you’ve been following our blogging series this month. We have covered why blogging is important, the parts and pieces of a good blog, and blogging FAQs. Now we are going to wrap things up by give you a list of suggestions for crafting your blog posts to maximize search engine optimization (SEO), readability, and engagement. The following is a …